Hand Coded Custom Websites for Small Businesses

Our websites are custom coded by hand which allows for simpler customizations, lower maintenance and a performance centered approach. No page builders, wordpress, plugins or templates to learn or manage, and certainly none of the bloat.

What’s this mean?

• Best possible performance
• Mobile-first design
• Security baked in by default
• Future proof website that grows with you
• Better conversions
• Better ranking on Google
• Better local ranking on Google Maps

Best Possible Performance

53% of mobile users leave a website that takes longer than 3 seconds to load, and a 2 second delay increases bounce rates by 103%. Our custom websites load in less than 1 second and lead to better conversions by providing a faster, smoother user experience that keeps visitors engaged and reduces bounce rates. This type of performance is very difficult and in many cases impossible to achieve with bloated page builders like Wordpress or WIX. Optimized for speed and mobile, our sites rank higher on search engines, attract more organic traffic, and improve visibility, especially on mobile devices where 60% of online traffic comes from.

Mobile-first Design

With 60% of online traffic originating from mobile devices like smartphones or tablets, a mobile-first design is crucial to the success of any website. Designing with mobile in mind ensures that content is accessible, navigable, and visually appealing on smaller screens, enhancing user experience and engagement. Search engines like Google prioritize high-performing mobile sites in its rankings. Businesses with a mobile-first website reach a broader audience, reduce bounce rates, and improve conversions, ultimately creating a more effective and accessible website for today’s mobile-driven world.

Secure by default

Page builders like Wordpress, WIX or SquareSpace rely on backend servers to dynamically generate content for a website. This content is stored in a database and rendered on-the-fly as a user accesses the page. In addition to the impact on performance that comes with dynamic rendering, security is also a concern due to databases, plugins and other backend services being a common target for security vulnerabilities like SQL injection and cross-site scripting (XSS). Our custom coded websites are built to be static. That means the website is pre-rendered up-front before a user visits it, so all the server needs to do is hand them a direct copy of the content. This is FAST, but it’s also secure. There is no server-side code running to generate content on-demand which reduces the attack surface and limits potential entry points for hackers. Without databases and dynamic content, there is also no need to handle sensitive data or user input, further reducing security risks. Our custom websites offer a simpler, more predictable environment that is inherently less susceptible to many of the security threats that come as a byproduct of using page builders like Wordpress or WIX.

Future Proof Website That Grows With You

Our custom coded websites are future-proof because of just that, they're custom coded! We have full control over every line of code written and every pixel placed. This offers unlimited flexibility, enabling easier updates and adaptations as design trends, technologies, and Google algorithms evolve. Unlike page builder sites built on Wordpress or WIX that rely on plugins or third-party platforms susceptible to obsolescence, our sites can be directly adjusted to incorporate new features, optimize for emerging web standards, and maintain compatibility with the latest browsers and devices. With direct access to the code we can quickly make changes to stay aligned with Google’s algorithm updates - such as improving load times, mobile responsiveness, and SEO structure - helping ensure the site remains competitive in search rankings over time. This adaptability allows the sites we build to grow with your business and maintain long-term relevance.

Better Conversions

We design your website in a way that grabs the visitors attention, guides them through a tailored journey and ultimately leads them to strategically placed calls to action that convert visitors into leads. We do this by creating a highly performant website which increases customer experience and reduces friction, by crafting meaningful content that intrigues the customer without being too dense or overly wordy, and creating a design focused on earning trust and increasing engagement.

Better Ranking on Google

Our custom coded websites rank better on search engines like Google because they’re built with that goal in mind from the start. We eliminate unnecessary code and features which results in faster load times – this is a significant factor in Google’s ranking algorithm. Two websites with similar content but different speeds rank differently on Google. Building a site from scratch grants us detailed control over all aspects of a site, such as meta tags and code structure, which are used by Google to help understand and rank the site more effectively. Google also heavily considers mobile performance and accessibility in its rankings, two things our mobile-first designs have baked in from the start.

Better Local Ranking on Google (Maps)

The same factors that help rank a website on Google’s search engine results page (SERP) also apply to Google local or map search results: speed, standardized website code structure for easier parsing (by Google), accessibility and mobile-first design. Localized results are often presented on mobile devices making a mobile-first design and a performant website paramount. In addition, our content creator fine-tunes the content on your website to include localized keywords which helps it rank better among its peers.